Gooood morning! Every 6 months since starting Smooth, Josh and I put on what we call Smoothapalooza, a presentation we give to the company where we reflect on the past half of the year, evaluate how we did, and share our vision for the future.
We held our ninth edition of Smoothapalooza last week (we're getting old 👵🏼), and while we're fortunate to have a lot of charts going up and to the right, we try to remind ourselves that the point of this exercise isn't just to pat ourselves on the back. We believe the most value comes from calling out what went wrong, what we learned from it, and what we're going to do differently. We go department by department and outline what 1) what rocked, 2) what straight up didn't rock, and 3) where we're just not satisfied yet.
Since we don't have investors, this is the closest we get to a board presentation and keeps us honest and open with the team that's working hard each day to grow Smooth into its next phase. Hit reply if you'd like to see it :)
—Jenny, cofounder & COO at Smooth
The latest from the creators we rep here at Smooth
Taylor Bell and MavGPT celebrated major audience milestones, with Taylor surpassing 900,000 YouTube subscribers and Maverick reaching 1 million Instagram followers—huge congrats to both!
Abhijay Vuyyuru’s AI Action Letter was ranked #8 among all technology newsletters on Substack, reaching more than 235,000 readers in the past month with actionable AI content.
Aiman Naqvi is running the Chicago Marathon this October in support of Blood Cancer United and is raising funds for the cause along the way. Link to donate here!
Jerry Lee and Varun Rana teamed up on a fun content collab about job interviews in 2026, satirizing today's hiring process.
Deepali Vyas appeared on HR Brew's People Person podcast to share how AI is transforming her work in HR, along with her perspective on career growth and return-to-office.
Some of the fun creator-brand partnerships we've been working on
Breaking & Entering X Voices | Breaking & Entering hosted an After Hours event presented by Voices, bringing together creatives and advertising leaders at a Russian piano bar in NYC. Guests shared their all-time favorite slogans and jingles, turning the sponsorship into a celebration of iconic advertising and the creativity behind great campaigns.
Modern Day Eratosthenes X Pluto TV | Ashley partnered with Pluto TV to spotlight underrated sci-fi series like The 100, Arrow, and Stargate SG-1, using her signature science-driven storytelling to explain what makes each show worth watching.
Answer in Progress X Headspace | Sabrina from Answer in Progress collaborated with Headspace to naturally weave the app into her deep dive on why modern air travel feels more frustrating than ever, positioning it as a solution for travel stress
